Portfolio — Lagos, Nigeria · 2026
Brand designer · Identity · Event worlds · Campaign at volume
What I moved
Wetech’s own results — ₦6M awarded to women founders, 500 scholarships across 22 countries — belong to Wetech. I designed the report and campaign system that carried them.
5 projects · 2023—2026
Identity for the largest gathering of women in tech in Africa. Three key-visual routes explored before one was chosen — chrome, violet and lime against the same locked typographic system.
Identity · Key visual · Event system
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An archway people walk through, a registration wall, a main stage, and a set of hand-held placards that turned two thousand attendees into the campaign.
Environmental branding · Signage · Stage
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Thirty pages holding one system across a theory-of-change diagram, distribution charts, impact stories and a partner grid.
Editorial · Information design
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A full redesign of the site, restructuring content and hierarchy around what the organisation actually wanted people to do.
Website redesign · Art direction
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Compliance digests, a cybersecurity month, an innovation lab. One voice across a fintech’s internal comms — including a gift-declaration notice written in pidgin.
Internal communications system
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The part after the logo
Most brand work dies in the handover.
Mine gets built. A thirty-page report. A conference two thousand women walk through. A compliance notice written in pidgin so colleagues actually finish it.
I design the things a brand actually meets people through.
I hold brand at two organisations at once — Interswitch, where the work is internal communications for a fintech, and Wetech, where I have led brand for three years across identity, web, events and campaign. The two could not look less alike, which is the point: a brand system is only worth anything if it survives contact with a real brief.
Most of what I make gets used rather than presented. A thirty-page annual report. A conference two thousand women walk through. A compliance notice written in pidgin so that colleagues actually finish reading it. I am interested in the part after the logo — where a brand has to hold together across a stage backdrop, a data page and a WhatsApp-sized flyer on the same afternoon.
Services
Tools
Figma · Illustrator · Photoshop · After Effects
Roles · study · certification
Open to work — full-time, contract, or a single project
islamiahadedokun@gmail.com